We are struggling with Vive at our club, too. I think it is a fantastic program and I totally believe in it. I love teaching it, I love the people who are coming to it. Our numbers are low, but when we introduced Jam and Combat and Attack and RPM each time the numbers started low and grew. My team and I are working our tails off to grow the program. Here are some issues I am finding with the program:
1. A lot of Les Mills instructors seem to look down on the program. We are not part of the Les Mills group. We are not hard core like Combat or Attack or Pump, and so they write us off as a beginner's program and nothing else.
2. Our participants are harder to find because they are often those who are intimidated by the GGX studio, the bright lights, the windows, and the long walk down through the gym.
3. Our participants are not hard core participants yet who won't miss a workout. It's up to us to find ways to encourage their devotion to the program and to their own health.
4. Like Water Aerobics, Vive is a social program. I have seen other instructors collecting names and planning outtings, lunch, coffee, etc. and it makes a group that comes not just for the workout, but also for the socialization.
5. Too many people are saying or marketing Vive for beginners. It's not just for beginners. That means we only have a group of people who move into the class for a brief time and then move on. I have people in my class who are older (even 70!), have fibromyalgia, knee and ankle issues, and other health issues that make Vive right for them. I let people know that as they become more fit, they will be able to increase their intensity. And they do.
6. On the other hand, if Les Mills instructors from other programs keep saying their programs are for beginners, too, and Vive is exclusively for beginners, then where do we stand as we try to market it? It's a very challenging situation. And truly, some of my students have tried low option Combat and Attack and they cannot manage it. But Vive is right for them.
7. In all my classes, the people enjoy them because I encourage them to feel good about where they are. That never means we are static and can't get fitter. It just means we don't beat ourselves up for not being perfect, gorgeous, slim, young, etc.
8. The people who do come love the music. They sing along, they dance to it. OK, Copacabana was hokey, but we had more smiles around the room with that and YMCA. Seriously. I emphasize the fact that we are going to experience 55 minutes of fun and getting a workout at the same time.
9. I would like to see more support in marketing this program because it is different. It is a different clientèle than for all the other LMI programs. We are not going to draw our numbers from the other classes very much. I am getting Flow people in there, but not Combat, Jam, or Attack. Clubs and instructors need help finding ways to reach those people who are not coming into the gym much and are afraid to get down to the GGX studio. If Les Mills believes in Vive, I hope they will. I think our GMs and our GFMs need to be educated about the benefits of Vive. One way to do that is to talk to the people who are becoming devotees. Ask them to communicate what they get out of Vive and why they like it. Those of us instructors who believe in it will not carry the same weight as the paying participants.
I could probably say a lot more, but then this would be a book. 