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New LMI Program Marketing Materials - hmmmmmm....

Last post 06-15-2008, 7:02 PM by noelle. 18 replies.
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  •  05-05-2008, 12:58 PM 29191 in reply to 24188

    Re: New LMI Program Marketing Materials - hmmmmmm....

    I'm with Angie-I'm offended by the RPM slogan.  The other instructors just laughed and thought I was nuts.  But, like Angie, I don't take any kind of stealing lightly but steal somone's ride???  Maybe I am being sensitive but we've had a rash of garage robberies in our area-one guy had his $10.000.00 bike taken out of his garage.  We now have to lock our bikes to a rack in the garage.  And now LM makes light of it??  I've been using Ride like You mean it for several years-don't know where I picked that one up. Not sure how the members would take to it-I don't plan on using the term
  •  05-14-2008, 4:05 AM 29629 in reply to 29191

    Re: New LMI Program Marketing Materials - hmmmmmm....

    Can't see anything wrong with any of them myself! Huh?
  •  06-15-2008, 2:38 AM 32377 in reply to 29629

    Re: New LMI Program Marketing Materials - hmmmmmm....

    BODYVIVE marketing needs to CHANGE,  whilst it is great to see a program for the mature aged participants its also a good program for a range of other people to, rehab, pre n post pregnacy, etc...  and a good class to use as am active recovery on the days that the fitter or 'younger' people can participate. I have so many suprised reactions when i tell people that i teach this program most reactions are of "do u actually enjoy this program" - from people who have never participated in it.
    Im not even the youngest anymore we now have a few 16 yr olds participate as they dont like the hard core combat, attack etc...

     


    LET NOTHING STAND IN YOUR WAY LIFT WAY BEYOUND YOUR LIMITS SET YOUR OWN SPEED RECORDS BE UNSTOPPABLE TRIGGER A DANCE EXPLOSION UNLEASH YOUR INNER WARRIOR RESTORE BALANCE IN YOUR WORLD DEFY EXPECTATIONS
  •  06-15-2008, 7:02 PM 32425 in reply to 32377

    Re: New LMI Program Marketing Materials - hmmmmmm....

        We're not using the Spanish Inquisition line here. Last quarterly (about two weeks ago) we had new marketing materials and the Jam one read "Every battle needs a war dance." Most of the stuff we had led off from the Les Mills oath "we are warriors in the battle against obesity and sedentary lifestyles".
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