The Les Mills story is one of creativity, inspiration, energy and passion. It is a story of an extraordinary New Zealand family – the Mills family - and of a remarkable “global family” for whose members our programs form a large part of their lives.
Here are some of the highlights of this remarkable story…
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1960s-70'sNew Zealand athlete Les Mills competes in four Olympic Games. Les also competes in the Commonwealth Games, along with wife Colleen and children Phillip and Donna. |
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1968Les and Colleen open the first Les Mills gym in Auckland. |
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1980'sPhillip Mills returns from studying in the USA to join the Les Mills gym business and start developing group fitness programs. |
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1990BODYPUMP™ created (under its original name, Pump). |
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1995BODYPUMP™ trialled in Australia, pioneered by industry leader Bill Robertson. |
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1996BODYPUMP™ demonstrated at Australian FILEX convention. |
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1995-7First international distribution agents appointed. |
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1997Les Mills International founded in May. |
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1997BODYPUMP™ renamed and showcased globally by first International Master Trainers including Emma Barry, Steven Renata, Pete Manuel, Cathy Spencer and Mike McSweeney. |
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1997-8BODYATTACK™, BODYFLOW™, BODYSTEP™, RPM™ launched internationally. |
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1999BODYCOMBAT™ launched internationally. |
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2000First Les Mills Global Summit held in Opio, France 2000. |
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2001Les Mills celebrates 5,000 licensed clubs. |
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2001BODYJAM™ launched. |
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2001Second Global Summit in Itaparica, Brazil 2001. |
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2002Third Global Summit (first to include instructors) Espinho, Portugal. |
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2003Les Mills celebrates 8,000 clubs worldwide. |
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2003Les Mills credited by IHRSA’s Club Business International magazine with “doing for group exercise what McDonald’s did for hamburgers.” |
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2004Fourth Global Summit held in Opio, France. |
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2004Les Mills celebrates 9,000 clubs licensed worldwide. |
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2004Phillip Mills named 2004 Ernst & Young Entrepreneur of the Year. |
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2005Les Mills International named New Zealand 2005 Services Exporter of the Year. |
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2006Les Mills celebrates 10,000 clubs licensed worldwide. |
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2006Launch of BODYVIVE™. |
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2007Les Mills surpasses the milestone of 11,000 licensed clubs, with BODYPUMP™ licensed in more than 10,000 of these. |
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2007Les Mills International named New Zealand 2007 Services Exporter of the Year. |
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2008The fifth Global Summit held in Auckland, New Zealand. Nearly 700 agents, trainers, sales and operations staff and Les Mills International staff were re-united and re-inspired in the city where it all began. |
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2008Les Mills welcomes India to the tribe. |
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2009Les Mills celebrates 13,000 clubs licensed worldwide. |
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2009Les Mills launches a joint promotion with global food giant Nestlé showcasing home workout versions of our most popular programs, on over 8 million cereal boxes and snack bars in 48 countries. The program was renewed in 2010 and 2011. |
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2009Les Mills wins the TVNZ New Zealand ‘Supreme Marketing’ Award. |
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2010Les Mills launches its own brand of fitness clothing - lesmillsclothing.com |
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2010Les Mills partners with 24 Hour Fitness, the largest privately owned fitness company in the world with over 400 clubs in the USA. |
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2011Launch of SH’BAM™ - the ultimate fun and social way to exercise, with seriously hot dance moves. |
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2011Launch of CXWORX™ - a 30-minute revolutionary core and strength training program based on scientific research. |
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2011Phillip Mills wins the Australian Fitness Network ‘Lifetime Achievement’ Award. |
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2011Les Mills wins the TVNZ New Zealand ‘Trade & Enterprise Export Marketing’ Award. |
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2011Les Mills announces the merge of Les Mills Northeast, Mid-Atlantic and Southeast into one agency - Les Mills East Coast. |