Group Fit P.R.O.F.I.T. profiles global case studies which demonstrate the business success delivered by Group Fitness (GF).
Every month we offer new case studies to inspire and motivate group exercise teams around the world to even greater achievements. Facilities of all sizes are profiled to make sure Group Fit P.R.O.F.I.T. is a powerful resource for all members of the fitness industry.
Why not share Group Fit P.R.O.F.I.T. with your management and instructor team every month and spread the word about what’s possible when you get the best out of GF?
Our latest month's articles are below or take a look at the categories on your left for previous ones.
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HOW TO MAKE GROUP FITNESS A CORE COMPETITIVE ADVANTAGE
This article will give you hands-on advice on how to maximise your group fitness potential and make group fitness your club’s core competitive advantage.
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BODYVIVE™ drives profits during recession
Vivafit owner Constance Ruiz shares how the award-winning ‘women only’ express fitness chain has grown from zero to 102 clubs since January 2003 and how BODYVIVE™ is contributing to business success.
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INCREASE CONVERSION RATES AND IMPROVE REFERRALS
In the last issue of Group Fit PROFIT we saw the important role cross-club teamwork plays in securing sales benefits. This second article in a series of three will focus on refining the sales process to increase conversion rates.
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Naval hospital plan big future for GF
18 months ago the National Naval Hospital (NNH) in Bethesda, Maryland, USA was paying US$65 per class to one instructor for four classes per week with an average attendance per class of 15 people.
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