PARTNERSHIP ONBOARDING

GETTING STARTED WITH LES MILLS

Welcome to the start of our partnership journey. A journey towards transforming your business. A journey towards more members and better retention. Ours is a partnership fueled by the power of group fitness expertise to build a healthier business. The power of group fitness to make members love your club.

We know that getting a new group fitness programme up and running is exciting but can feel overwhelming. With the Les Mills team behind you, we’ll help you quickly and easily get your new programme up and running. Over 20,000 clubs across the globe are already running Les Mills programs, so we know what it takes to succeed.

Our partnership journey leads to a world-beating club. Your club. And that journey starts today. Download your onboarding guide and then view the videos below to get started.

download onboarding guide

WELCOME - The ONBOARDING process

In this section we take you through how the start of your partnership journey process will work, explain the steps to set you up for success and how we’ll support you throughout.

Launching with Les Mills

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1. GOALS

Any great coach will tell you, if you don’t have a goal, you don’t have a chance. We’ll break down how to set your big goals, how to benchmark them against other clubs, and how to assess them to make sure you stay on track.

Overarching Goals

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2. SCHEDULING

There’s an art to building a great group fitness timetable. Here we offer some advice on how many classes to schedule, how often you schedule them and the right mix of classes for your club.

How many classes and when

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3. INSTRUCTOR RECRUITMENT

Recruiting great instructors is the single most important step in a successful launch. We show you how to identify, recruit and train rock-star instructors that will get members through the doors of your club.

Identifying 'A' Players

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4. TRAINING YOUR TEAM

Train your whole team on how group fitness can drive greater retention and lifetime value in your club. We have training best practice, materials and exercises to get everyone up to speed, fast.

Train everyone in your club

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5. PROMOTE YOUR GAMES

Hear proven techniques to leverage your club’s new program to reach new and existing customers. You’ll hear advice on how to run a great launch event, how to market your instructors and how to take advantage of marketing campaigns from Les Mills to support your program for launch and beyond.

Understanding Consumer needs

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6. SUPPORT

Learn about 5 key ways to help maximise your partnership with Les Mills. From stakeholders, sales teams and marketing engagement to how to use Brand Central for asset selection. Welcome aboard and get stuck in!

Help & Support for our partners

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CONTINUING YOUR PARTNERSHIP

NEED MORE SUPPORT

If you need further assistance to launch your new programme, please reach out to our team on lmuk.clubs@lesmills.com.