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IMPROVE THE FUTURE OF YOUR BUSINESS

Fitness industry insights from Phillip Mills, founder of Les Mills.

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Get your club ready for the future.
Your Current and Future Members

Your members

• The current industry member trends • The member opportunity (looking ahead to 2020) • The Millennial opportunity PLAY

BE BETTER PREPARED FOR THE COMING TRENDS

From budget clubs to boutique fitness, millennials to global warming, the fitness industry faces an incredible range of challenges - and exciting opportunities.

In this series of short videos, Les Mills founder Phillip Mills shares valuable insights that you can use to help your fitness business grow. With decades of experience in the business and a constant drive to improve and advance the fitness industry, Phillip offers an insightful, research-based look at the current state of the industry and how clubs can be better prepared to meet opportunities and challenges head on. 

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Learn how to navigate your business through industry trends

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Industry Insights

You can find all our latest insights right here.
THE REASON YOUR MEMBERS CHOOSE YOU Why do they come to us as exercise professionals? READ MORE HERE
CAN YOU LEARN FROM THE MICRO GYM? is this the way of the future, or a passing fad?
THE FUTURE IS MORE THAN FITNESS So what could the future of fitness look like, and should your business be evolving to meet these new demands?
INSTRUCTORS ARE THE KEY TO SUCCESS Great group fitness instructors are the inspiring face of your business.
5 WAYS TO TRAIN YOUR BUSINESS FOR PEAK PERFORMANCE It’s not just the human body that can be trained for peak performance.