Let's disrupt the norm



Discover Gen Z preferences, expectations and barriers

Unlock fitness must-haves to win their loyalty

Smash myths and get the cold, hard facts


of Gen Z who currently exercise take part in group workouts*


of regular exercisers are doing both gym and out of gym workouts*



READY TO EXPERIENCE limited edition programs?



  • What are the Limited Edition Collection Workouts?

The Limited Edition Collection is a series of new workouts to meet current fitness trends. Clubs can run these programs for short bursts of time or as challenges to bring excitement to the timetable, attract new demographics and drive growth through group training.

  • How are Limited Edition Collection Workouts different to other LES MILLS programs?

Limited Edition Collection Workouts are developed to meet the demand of younger generations. The ‘challenge-style’ programs are designed to be run for short durations at different moments throughout the year to keep the timetable exciting.

Unlike other programs which can take time to build up a library of workouts and that have new releases produced every quarter, programs in the Limited Edition Collection will supply instructors with a complete set of releases.

  • How will they help me attract younger audiences into class?

Limited Edition workouts are a whole new style of training. They offer highly motivating fitness experiences that are designed to appeal to younger audiences through results, with music that motivates them to train. Having new or limited-time programming on your timetable gives you and your gym new ways to draw existing members into studio.

  • Why are we launching Limited Edition Collection programs this way?

The purpose of creating the Limited Edition Collection is to help you remain relevant in the face of tough competition and to tap into the Gen Z and Millennials who make up 80% of the modern fitness market.

  • What support do I get from LES MILLS?

Each program will be unique and comes with everything you need to run the program. Because each program speaks to a specific innovation, the format, materials, and required equipment for each program will be different.

We also want to make your instructor recruitment easy, so our certifications have a simple and flexible process. It will take instructors roughly half a day depending on the prerequisites of each program, meaning they can be teaching in your facility within a week!

  • How should the Limited Edition Collection programs be scheduled onto my timetable?

The programs are designed to be run for short durations on the timetable (e.g. 3-6 months at a time in any given time slot) and re-introduced at different points throughout the year – this keeps the concept fresh and helps to engage members in group training. The programs give you the flexibility to add and run for as long or as short as you need.

  • How long can I license each Limited Edition Collection program?

Your Les Mills rep would love to discuss each unique program licensing options with you.

  • Will all Limited Edition Collection programs have the same progressive style and the same number of releases?

Not necessarily. As each program speaks to a specific innovation or workout trend, each will follow a format that makes the most sense. This also means the number of releases associated with each program will differ.

  • What equipment will be required for Limited Edition Collection programs?

We want it to be straightforward to launch a Limited Edition Collection program, so we are focusing on developing workouts that feature group fitness equipment already found in your facility, plus equipment-free options. Each program has different requirements, with options for facility and member modification.

  • Does this mean we will eventually have over 30 Les Mills programs? How will I choose which ones to run?

We currently have a broad offering to help you cater to all your member needs. Limited Edition Collection programs can be used as a driver to re-energize a space in your club, spot on your timetable, or attract and engage new and existing members as an acquisition or retention tool. Your Les Mills rep is here to help you assess your business and member needs to make the best decision for your facility.



The first program to launch in the Limited Edition Collection is LES MILLS Strength Development. A progressive strength training program using weights equipment, aimed at people who want to get stronger. 12 x 45-minute workouts to advance strength training with controlled movements, functional exercises, and dynamic core work. Designed to be run for a short time on the timetable, with 12 x workouts provided all at once so you can schedule accordingly to maximize impact and results.

  • Is LES MILLS STRENGTH DEVELOPMENT for beginners or advanced lifters?

Perfect for those who regularly lift, and those who are just starting out, LES MILLS STRENGTH DEVELOPMENT is all about building confidence while lifting weights.

  • What weights do I need to supply in a LES MILLS STRENGTH DEVELOPMENT class?

You need weights for LES MILLS STRENGTH DEVELOPMENT – and the more you have the better. Using the SMARTBAR™ is ideal because with the gator technology and ergonomic hand weights is super easy to quickly add weight in small doses and gradually build weight for maximum gains.

  • Why should I buy LES MILLS STRENGTH DEVELOPMENT when I already license BODYPUMP?

While BODYPUMP is an endurance weights workout set in time to music, Strength Development is a pure strength conditioning workout which allows you to go at your own pace. It involves strength conditioning, lifting fundamentals, muscle-building techniques, and helping users advance.

  • Do the workouts need to run in sequential order?

The 12 workouts have been carefully designed by a team of strength experts, physios, and trainers to build strength in phases based on strength and conditioning science. When you move through these workouts in the correct order you will safely and effectively maximize the gains.

  • How much does it cost to license LES MILLS STRENGTH DEVELOPMENT?

We are currently testing with customers to ensure that the pricing (a one-off fee) is easy and accessible for you.

  • How can I find Instructors to teach LES MILLS STRENGTH DEVELOPMENT?

Any existing BODYPUMP™, LES MILLS GRIT™, LES MILLS CORE™ or LES MILLS TONE™ Instructor can complete a four-hour online training followed by a basic assessment.

For Instructors who are not trained in these programs (including PTs), we’re working on training options to help them learn the fundamentals of strength training (plus an introduction to Les Mills if required). We want to ensure the training supports and sets up our instructors for success, so they feel confident teaching Les Mills Strength Development.

  • Why is buying a LES MILLS STRENGTH DEVELOPMENT license better than me just running a PT-style strength course of my own?

Gen-Fit Training is scientifically tested and crafted to meet the demand of younger generations for highly-motivating fitness experiences that bring results, strength and empowerment.



LES MILLS SHAPES combines the best of Pilates, barre, and power yoga into a low-impact workout that is suitable for all fitness levels. It is a strength-focused workout that uses small, controlled movements and repetition to sculpt and strengthen all major muscle groups and improve alignment and flexibility. It has been expertly developed to meet the needs of the younger generation undergoing rigorous testing by Les Mills Coaches and scientific experts.

  • Is LES MILLS SHAPES for beginners or advanced lifters?

LES MILLS SHAPES is suitable for all fitness levels and abilities. Each workout is packed with options so you can train at an intensity that works for you. You can choose to use the equipment for extra resistance or use no equipment at all. You can also train at your own pace, slowing down and stopping as you need.

  • What equipment do I need to do LES MILLS SHAPES?

    LES MILLS SHAPES makes use of a variety of optional equipment:
  • Do the workouts need to run in sequential order?

Members should aim for 2-3 LES MILLS SHAPES workouts each week. We recommend doing the six workouts in order, repeating each workout a few times before moving on to the next. Over a six-week period, you should be able to progress through them all.

  • How much does it cost to license LES MILLS SHAPES?

We are currently testing with customers to ensure that the pricing (a one-off fee) is easy and accessible for you.

*Source: Gen Z Fitness: Cracking the Code Report


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