Adidas and Les Mills Make Fitness History

Sunday, 12^th November 2023 was an iconic day for Adidas and Les Mills, achieving a historic milestone. A new world record was set for the "most nationalities in a high-intensity interval training class." The event unfolded against the striking backdrop of Sheikh Zayed Road, in front of Dubai's iconic Museum of the Future.

The high-intensity interval training class was led by International Presenters Ben Main, and Caley Jack, and local presenters Eman Kayal, Gordana Golovic, Mahmood Abdulsamad, Marc Downey, Aldrin Dela Vega, Desmond Wong, Fernando Andrade, Margarita Antonova, Ramsey Clark Amaba and Reem Elwazeer from Les Mills IMEA.

The event kicked off early at 5 am with the most energetic and passionate group of people. One of the most remarkable architectural gems of the UAE, the Museum of the Future, provided a unique and dynamic backdrop. The early morning session served not only as a physical challenge but also as a symbol of cultural harmony, as participants from different corners of the world came together to break down barriers through the universal language of fitness. The event wasn't just about breaking a world record; it embodied the spirit of collaboration, and breaking down cultural and geographical boundaries in the pursuit of a shared goal—health and wellness.

The success of this record-breaking attempt stands as a testament to the power of community, showcasing the ability of sport and fitness to unite people from diverse backgrounds. In the heart of Dubai, amidst the futuristic architecture and the pulse of a global city, Adidas and Les Mills created a memorable moment that transcends borders and promotes a message of inclusivity, health, and camaraderie.