Research & Insights
Jak Phillips
Acquisition & Retention
February 13, 2025
Inside Martin Seibold’s bold strategy to grow LifeFit Group by 79% in four years
Martin Seibold reveals how LifeFit Group is driving attendance, retention, and growth through group exercise, instructor education, and a positive approach to industry disruption.
Emma Hogan
Fitness Trends
January 30, 2025
Introducing LES MILLS CEREMONY: A seamless boutique solution to turbocharge your timetable
LES MILLS CEREMONY™ is a boutique solution proven to send studio numbers soaring and boost your club's bottom line. We spoke to Rob Lee and Khiran Huston, from the Les Mills Creative Team, to find out what’s so special about this new spin on functional circuit training.
Jo Bryce
Research
January 23, 2025
Wellness Wrapped: Fresh research reveals the 2025 member mindset
A recent survey from Life Time Fitness discovered that 99% of respondents felt happier after working out - so far, so obvious? Or are exercisers emerging from a deep-set mentality shift? Check out this round-up of the latest research to stay ahead in 2025.
Les Mills Nordic
Case Studies
January 9, 2025
BRING THE BOUTIQUE EXPERIENCE TO YOUR GYM
How can traditional gyms stay competitive in a world of boutique fitness studios? Niklas Bohlin from Nordic Wellness reveals how implementing innovative concepts like LES MILLS CONQUER can transform gym spaces, enhance profitability, and attract new audiences - all while delivering exceptional member experiences.
Les Mills
Acquisition & Retention
December 18, 2024
