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Research
Infographic: What is Omnifitness?
Les Mills
Fitness Trends
April 5, 2024

Infographic: What is Omnifitness?

Imported item 98
Les Mills
Case Studies
April 5, 2024

Imported item 98

How will indoor cycling fare in 2023?
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April 5, 2024

How will indoor cycling fare in 2023?

How will fit-tech shape the future of gyms?
Les Mills
Audience Insights
April 5, 2024

How will fit-tech shape the future of gyms?

Interview with Les Mills Media CEO Jean-Michel Fournier on how fit-tech will shape the future of gyms?

How much High Intensity Interval Training (HIIT) is too much?
Sarah Shortt
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April 5, 2024

How much High Intensity Interval Training (HIIT) is too much?

How to attract rockstar Instructors
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April 5, 2024

How to attract rockstar Instructors

How Portugal's most successful chain used virtual to turbocharge its group fitness
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April 5, 2024

How Portugal's most successful chain used virtual to turbocharge its group fitness

Five ways to create a hot cycle studio
Les Mills
Fitness Trends
April 5, 2024

Five ways to create a hot cycle studio

Cycling boutiques have mastered the art of creating environments so emotionally and socially engaging that customers want to be there. Here’s how.

Fitness in focus: 6 things we learned in 2023
Jo Bryce
Fitness Trends
April 5, 2024

Fitness in focus: 6 things we learned in 2023

Five reasons why HIIT remains the red hot fitness trend
Les Mills
Fitness Trends
April 5, 2024

Five reasons why HIIT remains the red hot fitness trend

Coming back from COVID: How are clubs faring?
Jak Phillips
Fitness Trends
April 5, 2024

Coming back from COVID: How are clubs faring?

One smart decision and strong execution helped this YMCA boost monthly revenue by US$27K
Jak Phillips
Case Studies
December 20, 2023

One smart decision and strong execution helped this YMCA boost monthly revenue by US$27K

Case study looking at how One smart decision and strong execution helped this YMCA boost monthly revenue by US$27K

8 key fitness trends for clubs in 2024
Jak Phillips
Fitness Trends
December 12, 2023

8 key fitness trends for clubs in 2024

Article looking at 8 key fitness trends for clubs in 2024

Hot and heavy: A new take on strength training
Emma Hogan
Acquisition & Retention
November 21, 2023

Hot and heavy: A new take on strength training

Erin Maw and Ben Main, the dynamic duo behind some of Les Mills’ most thrilling workouts, explain how clubs can meet surging member demand for strength training through LES MILLS FUNCTIONAL STRENGTH™

5 ways to win Gen Z gym members by hacking influencer culture
Jo Bryce
Acquisition & Retention
September 24, 2023

5 ways to win Gen Z gym members by hacking influencer culture

Social media influencer culture is a massive driver of Gen Z purchasing decisions – particularly when it comes to fitness. Here’s how your facility can tap into Gen Z’s love of influencers to win new followers – and members.