Research & Insights

Inside YMCA 360: The content partnership powering growth across Ys nationwide

Jo Bryce

Case Studies

March 23, 2026

Inside YMCA 360: The content partnership powering growth across Ys nationwide

Discover how YMCA 360 unlocked enhanced programming, smoother operations, and member demand with strategic digital content

Les Mills

Case Studies

March 19, 2026

How SC ROK turned a facility upgrade into real group fitness growth with LES MILLS SMARTSTEP

SMARTSTEP: A Game-Changing Investment

Infographic: The hidden barriers holding lifters back

Les Mills

Fitness Trends

March 16, 2026

Infographic: The hidden barriers holding lifters back

Infographic revealing a snapshot of the biggest barriers holding strength fans back

Strength has a confidence crisis. Here’s how your club can solve it.

Jo Bryce

Fitness Trends

March 16, 2026

Strength has a confidence crisis. Here’s how your club can solve it.

Strength is soaring – but not everyone is feeling confident. Find out why and how you can help.

Bring festival energy into your club and watch engagement soar

Jo Bryce

Fitness Trends

March 16, 2026

Bring festival energy into your club and watch engagement soar

Discover why tapping into the power of fitness festivals drives loyalty and member engagement.

The pioneering strength upgrade CLUB4 members can’t get enough of

Les Mills

Acquisition & Retention

February 16, 2026

The pioneering strength upgrade CLUB4 members can’t get enough of

Video case study about how CLUB4 launched LES MILLS BODYPUMP HEAVY™ to members

Infographic: Why wellness is your next big opportunity

Les Mills

Fitness Trends

February 16, 2026

Infographic: Why wellness is your next big opportunity

Infographic revealing the key stats driving member wellness demands

Wellness wins: Why 94% of members can’t live without their gym

Jo Bryce

Fitness Trends

February 16, 2026

Wellness wins: Why 94% of members can’t live without their gym

Article about what wellness means to fitness consumers and the opportunity for clubs

Strengthening the Body & Mind Experience at Mälarö Träningsverk

Les Mills Nordic

Case Studies

February 5, 2026

Strengthening the Body & Mind Experience at Mälarö Träningsverk

When Mälarö Träningsverk decided to invest in the Body & Mind concept, the goal was clear.

A prescription for active living: How LES MILLS THRIVE is helping communities return to fitness

Jo Bryce

Case Studies

January 22, 2026

A prescription for active living: How LES MILLS THRIVE is helping communities return to fitness

Article about the success of Les Mills Thrive for those returning to fitness

Infographic: The 2026 member mindset guide

Les Mills

Fitness Trends

January 20, 2026

Infographic: The 2026 member mindset guide

Infographic with key insights from the 2026 Global Fitness Report

2026 Global Fitness Report: Strength and Wellness to drive next wave of member growth

Jo Bryce

Fitness Trends

January 20, 2026

2026 Global Fitness Report: Strength and Wellness to drive next wave of member growth

The 2026 Global Fitness Report, based on insights from over 10,000 global fitness consumers, reveals a sector that’s thriving – and evolving fast.

Your 2026 group training playbook: An operator’s guide

Jo Bryce

Acquisition & Retention

January 19, 2026

Your 2026 group training playbook: An operator’s guide

From programming and studio design, to Instructor recruitment and virtual integration, a clear strategy for group training is central to its success.

Pedal Power: How Bay Club quadrupled group cycle attendance

Jo Bryce

Case Studies

January 9, 2026

Pedal Power: How Bay Club quadrupled group cycle attendance

Case study about how to grow group fitness attendance with cycle classes

From members to motivators: Operator hacks for recruiting Instructors

Jo Bryce

Case Studies

December 5, 2025

Research & Insights

Inside YMCA 360: The content partnership powering growth across Ys nationwide

Discover how YMCA 360 unlocked enhanced programming, smoother operations, and member demand with strategic digital content

How SC ROK turned a facility upgrade into real group fitness growth with LES MILLS SMARTSTEP

SMARTSTEP: A Game-Changing Investment

Infographic: The hidden barriers holding lifters back

Infographic revealing a snapshot of the biggest barriers holding strength fans back

Strength has a confidence crisis. Here’s how your club can solve it.

Strength is soaring – but not everyone is feeling confident. Find out why and how you can help.

Bring festival energy into your club and watch engagement soar

Discover why tapping into the power of fitness festivals drives loyalty and member engagement.

The pioneering strength upgrade CLUB4 members can’t get enough of

Video case study about how CLUB4 launched LES MILLS BODYPUMP HEAVY™ to members

Infographic: Why wellness is your next big opportunity

Infographic revealing the key stats driving member wellness demands

Wellness wins: Why 94% of members can’t live without their gym

Article about what wellness means to fitness consumers and the opportunity for clubs

Strengthening the Body & Mind Experience at Mälarö Träningsverk

When Mälarö Träningsverk decided to invest in the Body & Mind concept, the goal was clear.

A prescription for active living: How LES MILLS THRIVE is helping communities return to fitness

Article about the success of Les Mills Thrive for those returning to fitness

Infographic: The 2026 member mindset guide

Infographic with key insights from the 2026 Global Fitness Report

2026 Global Fitness Report: Strength and Wellness to drive next wave of member growth

The 2026 Global Fitness Report, based on insights from over 10,000 global fitness consumers, reveals a sector that’s thriving – and evolving fast.

Your 2026 group training playbook: An operator’s guide

From programming and studio design, to Instructor recruitment and virtual integration, a clear strategy for group training is central to its success.

Pedal Power: How Bay Club quadrupled group cycle attendance

Case study about how to grow group fitness attendance with cycle classes

From members to motivators: Operator hacks for recruiting Instructors

Mel Tempest talks us through identifying new Instructors from class participants.