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Acquisition & Retention
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Research
Landmark research reveals impact of a gym membership on your life expectancy
Emma Hogan
Research
April 28, 2025

Landmark research reveals impact of a gym membership on your life expectancy

One of the most pressing issues facing club operators is attracting the next generation of group training Instructors. A new report sets out to tackle misconceptions and provide an actionable blueprint for operators to recruit up-and-coming talent.

Video: Phillip Mills on Group Training trends
Les Mills
Fitness Trends
April 22, 2025

Video: Phillip Mills on Group Training trends

Phillip Mills shares the latest group training trends from NZ clubs

Video: How to convert PTs to group training Instructors
Les Mills
Instructor Insights
April 22, 2025

Video: How to convert PTs to group training Instructors

Video looking at how clubs can convert PTs to group training Instructors

The Jubilee Sports Centre
Les Mills Nordic
Club of the Month
April 15, 2025

The Jubilee Sports Centre

The Jubilee Sports Centre at University of Southampton is delivering on its mission to make fitness, sports, and wellness accessible for everyone. By fully embracing omnifitness, the club supports students to train between lectures or whenever suits their lifestyle best.

Driving retention with empowered Instructors: O2 Fitness launches pioneering mentorship scheme
Jo Bryce
Case Studies
April 7, 2025

Driving retention with empowered Instructors: O2 Fitness launches pioneering mentorship scheme

Case study looking at how O2 Fitness is inspiring instructors with a pioneering mentorship scheme

Celebrating 10 Years of THE TRIP – An Immersive Fitness Revolution
Les Mills Nordic
Acquisition & Retention
March 31, 2025

Celebrating 10 Years of THE TRIP – An Immersive Fitness Revolution

Celebrating 10 Years of THE TRIP – An Immersive Fitness Revolution

Video: How clubs can leverage AI to drive success
Les Mills
Acquisition & Retention
March 24, 2025

Video: How clubs can leverage AI to drive success

Video about how clubs can leverage AI to drive success

How your club can win in the New Age of Group Training
Jo Bryce
Fitness Trends
March 24, 2025

How your club can win in the New Age of Group Training

Article looking at how clubs can win in the New Age of Group Training

Beyond ChatGPT: How clubs can attract high-value members with AI
Jak Phillips
Acquisition & Retention
March 24, 2025

Beyond ChatGPT: How clubs can attract high-value members with AI

Article about how clubs can attract high-value members with AI

Movements
Les Mills
Club of the Month
March 18, 2025

Movements

Movements is an independently owned “non-traditional gym” in the town of Market Harborough, Leicestershire, with an offering of over 40+ group training classes per week including Signature Programmes like BODYPUMP, BODYCOMBAT, LES MILLS GRIT.

Video: How will the club market evolve in the next few years?
Les Mills
Acquisition & Retention
March 14, 2025

Video: How will the club market evolve in the next few years?

Video about how the club market will evolve in the next few years

Scandinavian Training Center Invests in Children – Inspiring to an Active Life
Les Mills Nordic
Case Studies
February 27, 2025

Scandinavian Training Center Invests in Children – Inspiring to an Active Life

STC's creating an active lifestyle for all ages with LES MILLS BORN TO MOVE.

Recruitment hacks: 5 ways to scout your studio for new Instructors
Jo Bryce
Instructor Insights
February 19, 2025

Recruitment hacks: 5 ways to scout your studio for new Instructors

Article about how clubs can scout their studio for new Instructors

How your club can tap into the glucose monitoring boom
Jo Bryce
Research
February 19, 2025

How your club can tap into the glucose monitoring boom

Inside Martin Seibold’s bold strategy to grow LifeFit Group by 79% in four years
Jak Phillips
Acquisition & Retention
February 13, 2025

Inside Martin Seibold’s bold strategy to grow LifeFit Group by 79% in four years

Martin Seibold reveals how LifeFit Group is driving attendance, retention, and growth through group exercise, instructor education, and a positive approach to industry disruption.