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    Acquisition & retention

    How can clubs convert digital fitness fans into members?

    With digital fitness breaking down barriers and bringing more consumers into the market, clubs are ideally placed to convert these fresh faces into members. But what do these consumers want from a live workout experience and how can clubs be sure to deliver it? We spoke to digital fitness fans at LES MILLS LIVE London to find out exactly that.

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    Ready to drive additional traffic through your front door? Check out our comprehensive cheatsheets for motivating members and prospects on Marketing Studio.

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