How can clubs fight back against Apple’s fitness expansion?
Apple’s betting big on fitness, bringing increased pressure on clubs to stay relevant in a fast-changing market. Here are 8 key plays for operators to defend against digital threats and give your club the edge.
Les Mills
Fitness Trends
August 6, 2019
Emma Barry on how outside sectors will help shape the future of fitness
Group fitness legend Emma Barry explains why trends from outside industries will transform fitness over the next decade.
Les Mills
Audience Insights
August 5, 2019
How to tap into the group fitness boom
Who’s driving the growth of group workouts? And what do they want from a club? New research reveals the key to tapping into the group fitness boom to boost your club's bottom line.
Les Mills
Case Studies
July 21, 2019
The Student-centric gym that's a smash HIIT with GEN Z
King's College London improve gym member experience with Les Mills GRIT
Les Mills
Case Studies
July 18, 2019
Haven Point South Tyneside Case Study
Les Mills Virtual increases member retention and class attendance for Haven Point
Les Mills
Instructor Insights
July 17, 2019
New research reveals most undervalued resource in a gym
Whitepaper looking at how clubs undervalue group fitness Instructors and how they can work more closely together to enhance member experience
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Fitness Trends
July 11, 2019
The surprising stories behind the birth of modern fitness equipment
From Ancient Greeks and Russian strongmen, to torture devices and dog-walking gadgets, we explore the unlikely origins of the most popular pieces of equipment used in gyms today.
Les Mills
Fitness Trends
June 23, 2019
How your club can beat the boutiques
How your club can beat the boutiques
Kate Cracknell
Fitness Trends
June 5, 2019
How Barre workouts can boost your club's timetable
Les Mills' new member-attracting program
Les Mills
Acquisition & Retention
June 5, 2019
How to perfect your cycling
Drive customers to your cycle class like their life depends on it! Check out our tips on how to keep your members coming back for more online here!
Les Mills
Acquisition & Retention
June 5, 2019
How Immersive injects new life into fitness studios
Check out the launch of our new immersive cycle class in Dublin - The Trip. Experience a new way to workout with a class near you at Les Mills today!
Sarah Shortt
Instructor Insights
June 5, 2019
Studio Superstars – Hazel Davies
Studio Superstar and Les Mills instructor Hazel Davies shares the secrets of her success
Les Mills
Fitness Trends
June 5, 2019
Revealed – the most popular group workout
Research has shed fresh light on prevailing consumer workout preferences, yielding valuable insights on how club operators can pack their group exercise studios.
Les Mills
Research
May 20, 2019
Why research underpins our every move
Why research underpins our every move
Les Mills
Instructor Insights
May 20, 2019
Studio Superstars – Eve and Tyler Lawrence
Studio Superstars and Les Mills instructors Eve and Tyler Lawrence share the secrets of their success
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