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    Research

    All Topics Instructor insights Fitness trends Acquisition & retention Case studies Research Audience insights
    Flex appeal and 100-year-old workouts: 6 fitness trends shaking up club studios in 2023

    Flex appeal and 100-year-old workouts: 6 fitness trends shaking up club studios in 2023

    From flex appeal, to stressbusting, and the 100-year-old workout making an unlikely comeback, we share our picks for 6 fitness trends shaking up group workouts in 2023.
    All Topics Instructor insights Fitness trends Acquisition & retention Case studies Research Audience insights

    MOST RECENT

    All Research Articles

    Three W’s: The new playbook for delighting modern members?
    Three W’s: The new playbook for delighting modern members?
    In club vs digital: What’s the most effective way to work out?
    In club vs digital: What’s the most effective way to work out?
    Have scientists cracked the code to making gym members out of everyone?
    Have scientists cracked the code to making gym members out of everyone?
    How can we best support your club?
    How can we best support your club?
    New research pinpoints role for clubs in tackling mental health issues
    New research pinpoints role for clubs in tackling mental health issues
    Research reveals the new member mindset
    Research reveals the new member mindset
    How clubs can tap into the lucrative running market
    How clubs can tap into the lucrative running market
    Why group workouts give greater motivation
    Why group workouts give greater motivation
    Research reveals why the right music is essential to a great group workout
    Research reveals why the right music is essential to a great group workout
    Does your fitness studio contain the cure to 21st-century living?
    Does your fitness studio contain the cure to 21st-century living?
    Why research must underpin our industry's every move
    Why research must underpin our industry's every move
    Science uncovers the real reason people exercise harder in groups
    Science uncovers the real reason people exercise harder in groups
    Research reveals the truth about knee push-ups
    Research reveals the truth about knee push-ups
    How much High Intensity Interval Training (HIIT) is too much?
    How much High Intensity Interval Training (HIIT) is too much?
    Why judging classes by calorie burn is selling your members short
    Why judging classes by calorie burn is selling your members short