Fitness in focus: 6 things we learned in 2023
Despite global economic gloom placing financial pressures on both club operators and members, fitness rose to the challenge to remain resilient and resourceful in 2023. And with an entire new generation of gymgoers flooding into the industry, there was plenty to be optimistic about. Here are 6 key takeouts from the past 12 months.
More about the author
Jo Bryce
Jo is a content specialist focused on the global fitness industry. Her role (as Global B2B Content Manager) at Les Mills brings the latest fitness and wellness developments to life, translating research, trends and real-world operator experiences into practical strategies that help fitness businesses navigate a rapidly evolving market.
As a writer, Jo has worked across a range of sectors spanning broadcast, technology and fitness, developing content for both consumer and business audiences. She holds a Master's degree in English Literature and enjoys running and boxing.
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