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Les Mills and Hyperhuman Bring Premium Fitness Content Into the AI-Powered Platform Era

10.06.2026

Media

World-class content. Smarter discovery. Future-ready fitness experiences.

Auckland, June 10th 2026 — Leading fitness brand Les Mills and Hyperhuman – the AI-powered fitness content infrastructure behind modern health, wellness and fitness products – today announced a major new partnership combining world-class fitness content with cutting-edge AI to elevate digital workout experiences.

Renowned Les Mills workouts like BODYPUMP™, BODYCOMBAT™ and BODYBALANCE™ are now available inside Hyperhuman, giving eligible paid teams a faster, more flexible way to bring premium fitness content into their own digital products.

The new partnership connects two powerful layers of the modern fitness experience.

Les Mills brings world-class workout content that’s results-driven, science-backed, music-led and globally trusted.

Hyperhuman brings the AI-powered infrastructure layer that helps health, wellness and fitness companies activate that content inside modern products — across app, web, embeds and API.

The result: premium classes that are easier to access, discover and deliver.

Not another static catalog. A smarter way to turn world-class fitness content into product-ready experiences.

Inside Hyperhuman, eligible teams can license selected LES MILLS Signature Classes, add them to their library, and use them inside workouts and programs. Hyperhuman’s AI-powered vision technology enhances the experience with smart chapters, exercise-level labeling and richer metadata, helping teams improve content discovery, recommendations and audience relevance.

Building on the quality and world-class production values of Les Mills Masterclass content, Hyperhuman adds the intelligent infrastructure around it — making premium classes more discoverable, more relevant and more useful inside modern digital products.

For fitness apps, wellness platforms, gyms, corporate wellness providers, connected fitness companies and the rising stars of the industry, this creates a faster path to premium digital fitness experiences – without having to film everything from scratch or build the full content stack internally.

“Great content deserves great infrastructure,” said Bogdan Predusca, Founder and CEO of Hyperhuman. “Les Mills has built one of the strongest workout experiences in the world. With Hyperhuman, companies can now activate that quality faster, personalize it for real audiences, and deliver it everywhere. We are not replacing human-led fitness. We are giving it the modern platform layer it deserves.”

“At Les Mills, our focus is creating world-class workout experiences that help people fall in love with fitness,” said Marina Nola, Chief Product and Marketing Officer at Les Mills. “Partnering with Hyperhuman gives selected Les Mills programs a powerful new digital pathway, helping more companies deliver premium, trusted fitness content through modern product experiences.”

The partnership is available globally for eligible paid Hyperhuman teams. Availability may vary by region, rights and commercial terms.

Learn more:

https://hyperhuman.cc/#les-mills

 About Les Mills

Les Mills is the global leader in group training and creator of over 30 programs available in leading fitness facilities around the world. Les Mills programs include the world’s most popular strength-based group workout BODYPUMP™, BODYCOMBAT™ (martial arts), THE TRIP™, LES MILLS SPRINT™ and RPM™ (indoor cycling), CEREMONY HYROX (functional circuit training), and its latest fitness innovation – BODYPUMP HEAVY™.

The company was founded by Les Mills – a four-time Olympian and national head coach of New Zealand track and field – who opened his first gym in 1968 with the aim of taking elite sports training to the masses. Today, Les Mills workouts are delivered by 100,000 certifiedInstructors in 22,600 clubs across 110 countries, as well as via the LES MILLS+streaming platform and Extended Reality (XR).

About Hyperhuman

Hyperhuman is the AI-powered fitness content infrastructure behind modern health, wellness and fitness products.

The platform brings together content creation, smart libraries, premium content licensing, personalization, automation, analytics, branded apps, web embeds and API delivery — helping companies build, launch and grow digital fitness experiences without building the core stack from scratch.

Media contact

Bogdan Predusca (contact@hyperhuman.cc) – CEO & Founder of Hyperhuman

Jak Phillips (jak.phillips@lesmills.com)– Global Director of Content, PR & Growth Marketing

Media

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