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Research
Captação de alunos: um manual para o sucesso da sua academia
Les Mills Brazil
Acquisition & Retention
Fitness
Fitness Trends
April 26, 2022

Captação de alunos: um manual para o sucesso da sua academia

Se você deseja investir na captação de alunos na academia, confira as principais dicas para ter sucesso na estratégia!

Group workout guru reveals 7 top tips for building an awesome Instructor team
Les Mills
Case Studies
April 17, 2022

Group workout guru reveals 7 top tips for building an awesome Instructor team

Famed for its fun-filled classes and wealth of world-class Instructors, New Jersey’s HealthQuest is a permanent fixture in the Top 100 US Health Clubs list. Group Fitness Director Linda Romaine shares her top 7 tips for how to find great Instructors and create a winning culture that keeps them inspired.

Instrutor para academia: você capta os melhores profissionais?
Les Mills Brazil
Instructor Insights
Research
April 6, 2022

Instrutor para academia: você capta os melhores profissionais?

Encontrar o perfil ideal de instrutor para academia é um desafio e exige conhecimento sobre algumas características específicas da profissão.

Como montar a grade de horários perfeita para sua academia? Descubra aqui!
Les Mills Brazil
Acquisition & Retention
Audience Insights
March 29, 2022

Como montar a grade de horários perfeita para sua academia? Descubra aqui!

A grade de horários é fundamental para direcionar os treinos e proporcionar melhor aproveitamento para os alunos no espaço da academia. Saiba tudo!

The Future of Fitness Is Here
Les Mills
Case Studies
March 23, 2022

The Future of Fitness Is Here

WellFit on Ultimate Group Fitness Solution

COMO A GINÁSTICA COLETIVA MUDOU A MINHA VIDA, E PODE MUDAR A SUA!
Les Mills Brazil
Acquisition & Retention
Audience Insights
March 10, 2022

COMO A GINÁSTICA COLETIVA MUDOU A MINHA VIDA, E PODE MUDAR A SUA!

Se você faz o que ama, permita-se conhecer, se aprofundar e experimentar o que a ginástica proporciona.

Gestão de academia e métricas: um guia para otimizar resultados
Les Mills Brazil
Acquisition & Retention
Instructor Insights
March 10, 2022

Gestão de academia e métricas: um guia para otimizar resultados

Acompanhar métricas pode ser um passo importante para otimizar a gestão de academia. Veja quais indicadores utilizar!

5 livros para gestores de academia que você deve ler já
Les Mills Brazil
Acquisition & Retention
Instructor Insights
March 10, 2022

5 livros para gestores de academia que você deve ler já

Conferir alguns dos principais livros para gestores pode ajudar a otimizar a administração da empresa. Veja 6 sugestões!

POSTURA DO PROFISSIONAL DAS AULAS COLETIVAS
Paula Catalano
Les Mills Brazil
Acquisition & Retention
Instructor Insights
March 10, 2022

POSTURA DO PROFISSIONAL DAS AULAS COLETIVAS

Dicas para se destacar no mundo das aulas coletivas

Tipos de aulas coletivas na academia: os treinos da sua academia são completos?
Les Mills Brazil
Fitness Trends
March 10, 2022

Tipos de aulas coletivas na academia: os treinos da sua academia são completos?

Analisar o perfil do público é o primeiro passo para escolher os tipos de atividades coletivas nas academias. Leia este artigo e conheça as outras etapas.

2021 Global Report reveals 7 key trends for the new fitness landscape
Jak Phillips
Fitness Trends
November 12, 2021

2021 Global Report reveals 7 key trends for the new fitness landscape

The Les Mills 2021 Global Fitness Report – which features insights from 12,157 consumers across five continents – explores how the pandemic has changed fitness habits and spotlights the trends that will shape workouts in years to come.

How your club can smash the New Year sales rush
Jak Phillips
Acquisition & Retention
October 20, 2021

How your club can smash the New Year sales rush

The January peak can make or break a club’s sales figures and set the tone for the year. But with fitness competition now fiercer than ever, how can clubs stand out from the crowd, while staying true to their brand and current members? Here are 7 key plays.

Winning in the new age of fitness: Top 8 takeaways from IHRSA 2021
Les Mills
Acquisition & Retention
October 20, 2021

Winning in the new age of fitness: Top 8 takeaways from IHRSA 2021

Les Mills hosted an exclusive ‘Winning in the new age of fitness’ workshop at IHRSA 2021 for leading club operators, drawing on insights from the 2021 Global Fitness Report to chart the path to a successful year ahead. Here are the top 8 takeaways from the session.

Your own fitness app: Move together, grow together
Les Mills
Fitness Trends
October 12, 2021

Your own fitness app: Move together, grow together

Your club can be the go-to solution for hybrid fitness that customers are looking for. Classes, home workouts, live streaming, or on-demand are a safe path to increasing your members' retention, engagement, and lifetime value. Move is the professional fitness app with expert content that you can present in your own branding.

Omnichannel fitness: The innovative YMCA taking workouts to the masses
Les Mills
Case Studies
July 20, 2021

Omnichannel fitness: The innovative YMCA taking workouts to the masses

At a time when many operators are edging away from digital and gearing back up for live workouts, Greater Philadelphia YMCA is doubling down on its digital platform to reach wider into the community. The Association’s senior team outline their bold strategy to become a true omnichannel fitness provider.