Research & Insights
Emma Hogan
Acquisition & Retention
August 20, 2024
Pilates reimagined: A fresh take on the timeless training style
LES MILLS PILATES™ re-imagines the classic training style in an exciting new format to help clubs attract younger members with a boutique offering. The team behind the program explain what clubs can expect.
Les Mills Netherlands
Fitness Trends
August 7, 2024
Ontdek waarom Pilates dé blijvende trend is die je niet mag missen!
Terwijl de meeste trends komen en gaan, blijft Pilates populair. Om in te spelen op deze trend, heeft Les Mills het nieuwste programma LES MILLS PILATES ontwikkeld. Dit innovatieve programma mag echt niet ontbreken op jouw lesrooster. Lees hier waarom!
Emma Hogan
Fitness Trends
July 15, 2024
Introducing LES MILLS SHAPES: The bang-on-trend boutique workout lighting up timetables
Erin Maw, the fitness mastermind behind LES MILLS GRIT™ and LES MILLS STRENGTH DEVELOPMENT™, has cooked up a new workout combining the choicest cuts of the hottest training trends. She explains why LES MILLS SHAPES™ is designed to delight younger members and send them streaming into the studio.
Jak Phillips
Audience Insights
June 11, 2024
How this pioneering chain uses data to drive group fitness numbers
Despite launching their fitness facility in the midst of a pandemic, the team behind Germany’s 20 “20 have combined determination with innovation to build a promising business. Tobias Unger and Melanie Schäfer share their unique sporting philosophy and explain why outdoor workouts will be key to the 20 “20 concept through COVID and beyond.
Jo Bryce
Les Mills Netherlands
Research
June 9, 2024
Lage rugpijn: een veel voorkomende klacht waar de club essentiële hulp bij kan bieden aan leden
Door tegenstrijdige informatie zijn miljoenen mensen met lage rugpijn in verwarring over de juiste trainingsaanpak hiervoor. Nu blijkt uit een nieuw onderzoek dat het ontwikkelen van core strength de sleutel is tot snelle verbetering van de klachten en grip op het probleem op lange termijn.
Jak Phillips
Acquisition & Retention
June 6, 2024
Brave new workout world: Retention Guru Dr Paul Bedford explains why clubs will never be the same again
Retention Guru Dr Paul Bedford on the seismic shifts shaking up the fitness landscape, the double-edged sword of the strength training trend and the forgotten art that could transform clubs’ fortunes.
Jak Phillips
Fitness Trends
May 22, 2024
8 fundamentals for designing a dynamite fitness studio
Great studio design is essential for elevating the in-club experience and inspiring members to march through your doors. So what does it take to create an awe-inspiring space that members can’t wait to sweat in? Based on key insights and expert advice, here are 8 secrets for designing a killer workout studio to drive your club’s success.
Jo Bryce
Acquisition & Retention
May 15, 2024
