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Research & Insights

Acquisition & Retention
Audience Insights
Case Studies
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Research
Wat levert bij jou de meeste waarde per m2 op?
Les Mills Netherlands
Acquisition & Retention
February 11, 2026

Wat levert bij jou de meeste waarde per m2 op?

Artikel die kijkt naar welke zone in de fitness het meeste oplevert

Groepslessen: het hart van een succesvolle club
Les Mills Netherlands
Acquisition & Retention
February 11, 2026

Groepslessen: het hart van een succesvolle club

Artikel de kijkt naar je club en waarom leden komen

De 7 fitnesstrends die 2026 gaan bepalen
Les Mills Netherlands
Fitness Trends
February 11, 2026

De 7 fitnesstrends die 2026 gaan bepalen

Artikel die kijkt naar 7 key trends in de fitness 2026

Kracht en welzijn: de motor achter fitness in 2026
Les Mills Netherlands
Fitness Trends
February 11, 2026

Kracht en welzijn: de motor achter fitness in 2026

Artikel over het 2026 Global Fitness Report

A prescription for active living: How LES MILLS THRIVE is helping communities return to fitness
Jo Bryce
Case Studies
January 22, 2026

A prescription for active living: How LES MILLS THRIVE is helping communities return to fitness

Article about the success of Les Mills Thrive for those returning to fitness

Infographic: The 2026 member mindset guide
Les Mills
Fitness Trends
January 20, 2026

Infographic: The 2026 member mindset guide

Infographic with key insights from the 2026 Global Fitness Report

2026 Global Fitness Report: Strength and Wellness to drive next wave of member growth
Jo Bryce
Fitness Trends
January 20, 2026

2026 Global Fitness Report: Strength and Wellness to drive next wave of member growth

The 2026 Global Fitness Report, based on insights from over 10,000 global fitness consumers, reveals a sector that’s thriving – and evolving fast.

Your 2026 group training playbook: An operator’s guide
Jo Bryce
Acquisition & Retention
January 19, 2026

Your 2026 group training playbook: An operator’s guide

From programming and studio design, to Instructor recruitment and virtual integration, a clear strategy for group training is central to its success.

Pedal Power: How Bay Club quadrupled group cycle attendance
Jo Bryce
Case Studies
January 9, 2026

Pedal Power: How Bay Club quadrupled group cycle attendance

Case study about how to grow group fitness attendance with cycle classes

From members to motivators: Operator hacks for recruiting Instructors
Jo Bryce
Case Studies
December 5, 2025

From members to motivators: Operator hacks for recruiting Instructors

Mel Tempest talks us through identifying new Instructors from class participants.

The university driving student Instructor growth and attendance with on-trend programming
Jo Bryce
Case Studies
November 17, 2025

The university driving student Instructor growth and attendance with on-trend programming

University of Iowa drives growth in Instructors and gym attendance with thoughtful programs.

5 game-changing fitness learnings from 2025
Les Mills
Fitness Trends
November 14, 2025

5 game-changing fitness learnings from 2025

2025 was a year of rich insights for fitness operators. From identifying clubs’ most valuable members to harnessing the power of habits and community, here are five standout lessons that helped move the dial.

 Woughton Leisure in Milton Keynes sets the standard for Quarterly Les Mills launch events.
Les Mills UK
Club of the Month
November 4, 2025

Woughton Leisure in Milton Keynes sets the standard for Quarterly Les Mills launch events.

The club’s recent launch event attracted over 140 participants and drove a 20% increase in new sign-ups the following week with the majority of attendees booking their next class within 48 hours.

Body Dynamics Tiel: een warm welkom in een club vol passie
Les Mills Netherlands
Case Studies
October 16, 2025

Body Dynamics Tiel: een warm welkom in een club vol passie

In samenwerking met Les Mills bouwen zij aan een community waar beweging en verbinding centraal staan.

Waarom vitamine D jouw geheime wapen is tegen de winterdip!
Les Mills Netherlands
Fitness
Research
October 16, 2025

Waarom vitamine D jouw geheime wapen is tegen de winterdip!

Nieuw onderzoek laat zien hoe je je voorraad vitamine D hoog kunt houden en daarmee je glimlach behoudt, ook op de donkerste dagen.